American Funeral Consultants originally evolved to fill a need expressed by funeral business owners and funeral directors. In response to their search for guidance for financial advice, Dr. Vanderlyn R. Pine developed a niche business designed to provide specialized funeral business appraisal and consulting services and buy/sell intermediary services.

In 1970, founder Dr. Vanderlyn R. Pine, licensed funeral director, sociologist, and statistician was appointed as the Management Consultant for the National Funeral Directors Association, a position he held until 1985. He formed “Research and Analysis Associates” and carried out NFDA’s work through that Company. He also began publishing articles and books and presenting seminars on the sociology of death, grief and bereavement issues, disaster preparedness, funeral home evaluation, and financial management. In his capacity as NFDA’s Consultant, Dr. Pine began to receive requests for help from funeral directors who needed to know how to value their funeral homes and from those who wanted to sell their firms and didn’t know where to start. This demand for services led to the development of “Vanderlyn R. Pine Associates,” which began to offer formal Appraisal, Buy/Sell Intermediary, Succession Planning Services, and Expert Witness Testimony and Support. In 1992, Vanderlyn R. Pine Associates metamorphosed into “American Funeral Consultants” to designate the Company’s nationwide work exclusively within funeral service.

From 1970 on, Dr. Pine helped hundreds of funeral home owners and their management staff throughout the United States to achieve their business goals. The clients of the Company have included owners of small, medium, and large independent funeral homes, and acquisition companies, as well. In March, 2007, we enacted our own Succession Plan and Dr. Pine transferred ownership of AFC to his long-time employees and colleagues, Kathy D. Williams and Melissa A. Drake. Kathy retired in 2021. Melissa continues to operate the Company with the same high level of commitment to funeral service, continuing Dr. Pine’s fine legacy of dedication, expertise, and professionalism to funeral service.